How To Watch the ‘All American Halftime Show’ Hosted by Turning Point USA

Turning Point USA is staging an alternative Super Bowl halftime performance that will go head-to-head with the NFL’s official show starring Bad Bunny. Their event, called the “All American Halftime Show,” is scheduled to air during halftime of Super Bowl LX and features a star-studded lineup of conservative-leaning country and rock artists.

The show will include performances from Kid Rock, Brantley Gilbert, Lee Brice, and Gabby Barrett, with organizers hinting at additional surprise appearances. It will stream live at 8 p.m. ET on Sunday, February 8.

Viewers can tune in on Turning Point USA’s social media accounts, including X, YouTube, and Rumble. The broadcast will also appear on networks such as TBN, Daily Wire+, One America News, and The National Desk, giving it significant reach across both digital and traditional platforms.

This counterprogramming comes in response to growing criticism of the NFL’s selection of Bad Bunny for the official halftime show. The Puerto Rican artist has made overt political statements in recent months and is expected to perform his entire set in Spanish. His recent Grammy win for a Spanish-language album and an anti-ICE comment during the awards show sparked backlash from conservative commentators and voters.

President Donald Trump and Turning Point USA both criticized the NFL’s decision, with Trump calling the show another example of woke overreach. The “All American Halftime Show” is being promoted as a family-oriented alternative, free of political messaging and focused instead on traditional American values.

Turning Point USA spokesman Andrew Kolvet said the event would celebrate faith, family, and freedom, offering viewers something unifying and enjoyable. The show’s announcement followed the death of Turning Point founder Charlie Kirk and is seen by many as a tribute to his legacy.

The rivalry between the official NFL halftime show and Turning Point’s alternative offering highlights the growing divide in American entertainment, where even music and sports are becoming ideological battlegrounds. This year’s Super Bowl will feature more than just a contest on the field.